by Bill Springer | Feb 6, 2023 | Dealer Blog, Dealership Service
From the lot to the service drive, online reviews are more critical than ever to car dealership success these days. It’s not just about your average rating, either: low review counts can cause customers to avoid your dealership or fail to follow through with a...
by Bill Springer | Jan 19, 2023 | Dealer Blog, Dealership Service
Achieving high levels of customer satisfaction at a dealership can be challenging. Today’s consumers have high expectations and demand a seamless and enjoyable experience when purchasing or servicing a vehicle. And unhappy customers are more likely to spread...
by Bill Springer | Jan 5, 2023 | Dealer Blog, Dealership Service
Digital retailing is gaining traction. Increasingly, customers can complete the entire car-buying process online: from choosing their vehicle, to setting up financing, to scheduling delivery. However, not all dealerships have embraced this trend, and many are still...
by Bill Springer | Jun 14, 2022 | Dealer Blog
Vehicle buyers are delaying purchases at historic levels in recent years, as global supply chain issues have caused vehicle prices to skyrocket. Nearly half of buyers intended to delay purchases in a recent survey, most saying they’d wait 3-12 months. This delay in...
by Bill Springer | Mar 10, 2022 | Dealer Blog
This article was originally posted to DrivingSales.com. According to research by PwC, 73% of customers point to customer experience as an important factor in their purchasing decisions, with 65% noting a positive experience is more influential than great advertising....
by Bill Springer | Mar 3, 2022 | Dealer Blog
When considering a new strategic initiative at your dealership, you’re likely assessing its potential value and return-on-investment from the start. How will this move the needle? When can you expect results? These are fair questions, and most companies fall short in...
