EPISODE 01
EddieInService: Engaging Gen Z Customers in Dealerships
Featuring Guest Eddie Campbell
Podcast Description
Customer retention is about more than simply providing great service. Leadership teams must know how to connect with every customer that walks through the door. From a robust tire program, to leveraging video multipoint inspections, and engaging the next generation of car owners, Eddie Campbell provides innovative strategies that improve the customer experience and increase retention rates.
In this episode of Retention Roadmap, Campbell, the Fixed Operations Director at Forest Lane Chrysler Dodge Jeep Ram in Dallas, Texas, and the creator of EddieInService.com, also shares his unique perspective on the role of vendors. Then we dig deeper and explore insights on the biggest challenges facing fixed operations in 2024 and beyond.
Join us for more on:
- Biggest challenges for fixed operations in 2024 and beyond
- EddieInService.com and its accomplishments
- Customer retention and how Eddie is applying his decades of experience to address challenges
Resources
DriveSure Service Retention Service Audit Checklist
DriveSure 2023 Dealership Service Retention Report
Connect with Eddie on LinkedIn
Connect with Bill on LinkedIn
EddieInService.com: EddieInService
EddieInService YouTube: https://www.youtube.com/@eddieinservice

BILL SPRINGER
Host of Retention Roadmap
and president of Krex Inc.

Eddie Campbell
Fixed Operations Director at Forest Lane Chrysler Dodge Jeep Ram and creator of eddieinservice.com
Would you like to Be a guest on our podcast?
Turning Recalls into Revenue: The BizzyCar Blueprint
What if some of the biggest opportunities for service retention are hiding in plain sight? Recalls and mobile service often feel like operational challenges, but they could be the key to driving revenue and reactivating customers you thought were lost for good.
Mastering Parts Operations to Boost Dealership Retention
What’s the real key to turning first-time customers into lifelong dealership advocates? For many, the answer lies in an often-overlooked area: the parts department. In this episode, we uncover how inventory health, tire strategies, and better communication can transform your dealership’s retention game.
Adopting Video to Boost Retention and Revenue in Fixed Ops
Today’s customers demand greater transparency and trust from their service providers—and dealerships need to deliver. How can fixed ops professionals bridge the gap between customer expectations and service department performance?