EPISODE 24
Service on the Move: Why Dealerships Are Going Mobile in 2025
Featuring Guest Amit Chandarana
Episode Description
Offering mobile service sounds like a win-win, but for many dealerships, the logistics feel overwhelming. How do you staff it? Route it? Make money on it? And will customers even use it consistently?
In this episode, sponsored by DriveSure, Bill sits down with Amit Chandarana, CEO of Curbee, a mobile service software platform that’s helping dealerships turn these questions into action. Drawing on Curbee’s roots in Tesla’s early mobile service operations, Amit shares how their platform — MARS — enables dealerships to deliver at-home service that’s efficient, profitable, and deeply aligned with customer expectations. From new OEM incentives to optimizing for recalls and reactivating lost customers, this conversation covers what it really takes to make mobile service work.
Takeaways from this episode:
- How Curbee’s MARS platform uses geo-mapping and traffic data to schedule smarter mobile appointments
- Why mobile service re-engages inactive customers and what a 92% completion rate says about convenience
- How to avoid overbuilding your shop by treating mobile service as your next “virtual bay”
- The one test every dealership should use before deciding whether to offer mobile service
BILL SPRINGER
and president of Krex Inc.
Amit Chandarana
CEO @ Curbee
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Turning Service Visits Into Future Vehicle Sales
Your next vehicle sale may already be sitting in the service drive. Yet while one-third of customers say they would be open to a sales conversation during a service visit, only 14% report that anyone actually starts one. The opportunity is not to pitch every customer who pulls into the lane. It’s to build a defined process that helps sales and service identify the right customers, start relevant conversations, and keep the relationship moving through the entire ownership cycle.
The Three Habits Behind High Service Retention
A dealership can deliver a great service visit and still lose the customer the next time around. That’s because retention isn’t won through one strong offer, one new tool, or even one memorable experience. Retention is built by making every part of the customer journey reinforce the next.
Convenience Has Changed the Fixed Ops Playbook
Customers are no longer comparing your service drive only to the dealership across town. They’re comparing it to every fast, convenient, transparent experience they have elsewhere. Many dealerships may not realize how quickly that standard is rising. Keeping up means choosing technology and service models that fit your customers rather than adopting every new tool the same way.