EPISODE 16
Adopting Video to Boost Retention and Revenue in Fixed Ops
Featuring Guest Joe Shaker
Episode Description
Today’s customers demand greater transparency and trust from their service providers—and dealerships need to deliver. How can fixed ops professionals bridge the gap between customer expectations and service department performance?
In this episode of Retention Roadmap, sponsored by DriveSure, we sit down with Joe Shaker, CEO of Shaker Auto Group and founder of TruVideo, to explore how video technology is transforming dealership communication. From enhancing transparency to driving higher retention rates, Joe shares how video inspections are reshaping service departments and creating new opportunities for growth.
Takeaways from this episode:
- The role of video technology in improving trust and customer relationships
- How TruVideo enhances communication between technicians, advisors, and customers
- Insights into the implementation process and overcoming adoption challenges
- The measurable impact of video on repair order revenue and customer satisfaction
- Why video-based communication is becoming the industry standard

BILL SPRINGER
and president of Krex Inc.

Joe Shaker
CEO of Shaker Auto Group and Founder of TruVideo
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