Blog
7 Service Department Marketing Tactics + Examples
This article was originally posted to DrivingSales.com Growing your dealership’s service business isn’t an easy job. With countless auto repair shops trying to steal your customers away and manufacturer-recommended service intervals ever expanding, it’s easy to feel...
Service Amenities vs Incentives and Why the Difference Matters
This article was originally posted to DrivingSales.com What can a service department offer that actually drives customers to return? When I discuss this question with dealerships, the conversation often turns to the additional things they provide outside of their...
New Study: Even Loyal Customers Leave After a Bad Experience
This article was originally posted to DrivingSales.com What’s the easiest way to turn your dealership into an engine of profit? Keep more customers coming back for service, more often. Okay, maybe it’s not all that “easy,” but it is possible. In fact, nearly 2,000...
Texting Is Now the Top Preference for Service Customers
This article was originally posted to DrivingSales.com Texting has come a long way since the days of flip phones and message limits. What was once a communication channel reserved only for our closest friends and family is now a common way we interact with businesses....
Service Department Amenities: What Do Your Customers Want?
Snacks. Coffee. WiFi. It seems these are staples for most dealership service department waiting areas. But are those the amenities that keep your customers loyal to your service department? Probably not. Are they convenient and nice to have? Yes, but it’s what you...
Even Loyal Dealership Service Customers Buy Tires Elsewhere
This article was originally posted to DrivingSales.com It’s widely known that dealerships still have a lot of ground to make up when it comes to selling tires. According to Modern Tire Dealer, auto dealerships still handle just under 10% of the total tire market as of...
Press Release: DriveSure Releases 2020 Dealership Service Retention Report
Northbrook, Ill., July 20, 2020 — DriveSure, a customer retention product designed for new car dealerships by Krex, Inc., has released its 2020 Dealership Service Retention Report. This free, 36-page report explores the factors that cause customers to return to their...
More Time: How to Create It in Your Service Advisors’ Day
This article was originally posted to DrivingSales.com A service advisor’s job is often one with a dozen things needing attention at the same time — greeting customers, passing on work orders, checking on parts, taking calls, making calls, and more. But as we’re often...
Service Writer Training: People Skills Your Customers Will Love
This article was originally posted to DrivingSales.com Service writers do a lot of things. They answer the phone and greet your customers. They master dealership technologies. They cross-sell and upsell. The list goes on and on. But, of all the things they do, the...
Getting the Most from Your BDC
Do you have a business development center (BDC)? Have you thought about adding one? With the goal of developing sales and service business for a dealership, a BDC representative’s job is to manage a dealership’s inbound and outbound customer relationships — making...
Press Release: DriveSure Compiles Repair Order Volume During COVID-19
Northbrook, Ill., April 07, 2020 — DriveSure, a customer retention product designed for new car dealerships by Krex, Inc., has compiled data on closed repair order volume to help new car dealerships understand and respond to changes in demand for vehicle maintenance...
How Technology Helps Service Advisors Win the Communication Game
A great dealership prioritizes communication with its customers, vendors, manufacturers, and coworkers. Whether it’s asking the right questions or being clear and intentional in responses and direction, straightforward communication is a quality a successful business...