Your dealership probably already sells prepaid maintenance in F&I, but what about the service lane? Buying prepaid maintenance packages from service advisors feels natural for customers, and dealerships see improved retention and per-visit repair order revenue as a result.
$
70
Average increase in repair order revenue per visit from upsells
86
%
12-Month Retention Rate of customers purchasing prepaid maintenance
78
%
of packages sold are for vehicles with more than 36,000 miles on odometer
How DriveSure Prepaid Maintenance Works
DriveSure makes the entire process of offering prepaid maintenance plans from the service lane a breeze, where all of the administrative work is taken care of for you.
Customers purchase one of your simple prepaid maintenance packages directly at the service counter.
Customers redeem their prepaid routine maintenance visits at your dealership only.
Once the package is fully redeemed, customers purchase a new prepaid package for their next set of visits.
FREE RESOURCE
Selling Prepaid Maintenance in the Service Lane?
Prepaid maintenance isn’t just for F&I. Follow this checklist to build a new prepaid maintenance revenue stream in the service drive.
Prepaid maintenance packages have long been known to drive retention and customer value, but dealers limit the potential when they only sell them in F&I at the time of vehicle purchase.
Sell Service When Customers Are Thinking About Service
Customers have a lot to consider when they purchase a vehicle and it’s easy for prepaid maintenance offers to get overlooked. But when customers visit your service lane, it’s the perfect time to show them how they can prepay and save for routine maintenance.
Simplified For The Service Lane
DriveSure Prepaid Maintenance packages are customized for every dealership, but they all have one thing in common: they’re simple to communicate and understand. In other words, they’re easy for your Service Advisors to sell and even easier for your customers to buy.
Bring Customers Back To You
Unlike some other prepaid maintenance programs, DriveSure’s can only be redeemed at your dealership. That, plus the managed customer communications included in the service, ensure that your customers come back to you every time.
The Dealer Experience
Prepaid maintenance has never been easier to sell or manage.
Program Launch
Our team will help you customize your prepaid packages, then we’ll integrate with your DMS and train your team.
Sales & Redemptions
Sell a package by entering the relevant op code in your DMS. We’ll track redemptions through the integration too, so there’s no need to submit claims.
Customer Communications
QR code reminder stickers make it easy to check number of visits remaining and our optional marketing communication services can keep you top of mind through email, SMS, and direct mail.
