The Fixed Ops Mastermind Guide to Modern Retention
Kyle Morissette reveals how regional realities shape maintenance strategy and the practical plays he’s using right now.
Episode 23 — Featuring Guest Richard Lupo |
Most customers expect a modern, seamless experience everywhere they go, so why does the dealership service lane still rely on clipboards and key drops? It’s time to ask whether your service experience reflects the kind of innovation and convenience today’s customers take for granted.
In this episode, sponsored by DriveSure, we talk with Richard Lupo, Fixed Operations Director at Apple Tree Honda and Acura, about how he’s transformed his service department with 24/7 kiosks, media-rich inspections, and full tech integration with Reynolds & Reynolds. Richard shares how these changes are driving customer retention, advisor satisfaction, and increased revenue, plus why building trust, empowering employees, and redefining value are just as important as any tool or tech.
Takeaways from this episode:
Connect with Richard on LinkedIn
Connect with Bill on LinkedIn
Follow Roadmap Retention on LinkedIn
Retention Roadmap YouTube Channel
Apple Tree Honda
Apple Tree Acura
Kyle Morissette reveals how regional realities shape maintenance strategy and the practical plays he’s using right now.
In this episode, Evan Kilchenstein reveals how optimizing warranty reimbursement can transform your parts and service profits overnight.
Don Hall reveals why service advisors are the “biggest salespeople," how employee turnover becomes a retention killer, and why post-warranty...